Content Strategy Part 3: Framing the Training

Content Strategy: Part 3: Framing the Training

Dear HR, Training and L&D Teams,

Content Strategy: Part 3: Framing the Training

Our 4 part Content Strategy articles will be based on why TLMM emphasises on the importance of designing best content to equip participants to have the ultimate training knowledge. Part 3 is about Framing the Training.

Frame this areas below before designing your content:

• Audience Is the audience sophisticated? Down to earth? Diploma-level? Predominately male? Female? Etc.
• Word count Some training designs scream for long write ups.
• Messaging priorities What is the most important point to convey? The least important? What needs to be said first (the hook)? What needs to be said just leading up to the call to action?
• Call to action What will the precise wording be? What emotional and intellectual factors will motivate the participants to read more?

Until our Part 3 of Content Strategy, 

Happy Learning.

TLMM Quote for August 2019: Deligent is the mother of good luck

Regards,

Cheryl Lourdes & The MatchMakers

We Consult, Match & Screen Best Expert Trainers in Town!

 TLMM' recent validation since started in Y2010:

• Award Winner 2015 for Best Background Screening Provider By Human Resource Vendor
• Award Winner 2017 for HRD Movers and Shakers Best Innovation Practices in Learning and Development
• Award Winner 2017 for Best Background Screening Provider By Human Resource Vendors