Dear HR , Training and
Learning & Development Heads
Yesterday, I met HRDF
committee that wanted to know more about TLMM services and how this can add
value to their regulations. During our conversation, there was one
manager who says her portfolio is to validate Subject Matter Experts
only. She has to ensure the proposals are ‘meaty’ and full of
substance. My question, to her was what if the Expert himself is
not a learner. He is only an expert on his subject but beyond that he has
no clue? Well …of course my question was not answered. So I begin
digging for information and came across this article on line.
1.
Meet
the Subject Matter Expert
For example, training professionals at
pharmaceutical and medical device companies often have either A) years of
experience in sales or product development, B) an advanced degree in a related
field, C) a clinical background or D) access to people within their
organization who have these characteristics. They know their products inside
and out… but they do not know how to close a specific performance
gap that is happening or how to give their learners the knowledge and skills
they need to be successful in their roles?
These individuals are subject matter experts.
They know their content, but they are not experts at teaching this content to
others. It might seem counterintuitive, but the expert is not always the best
teacher.
2.
Meet
the Learning and Performance Experts
To drive success, both a Learning
Expert and a Performance Expert are needed. These are often the same
individual, or members of a team. They can be part of an internal training
department or an external training vendor. Whoever they are, they perform the
essential tasks of identifying the performance gap, figuring out how to close
it and identifying how to teach the knowledge and skills that are most
important in the best way possible.
3.
What
is a Performance Expert?
Performance Experts know how to get to
the root of a problem. They conduct analysis and gather data through a
variety of means (surveys, focus groups, interviews, job shadowing, etc) to
get a real picture of the current state of training. They pinpoint the
performance issue and are able to see what training can fix… and what is
outside of training’s sphere of influence.
4.
What
is a Learning Expert?
A learning expert understands how people
learn. They are skilled instructional designers and are able to create
interaction-rich learning experiences that support a given outcome. In
the corporate world, a learning expert should also have an understanding of the
business needs of a given learning experience and design it in a way that
supports those needs.
5.
Finding
the Right Balance
The right balance, depends on the project and
particular business need. Our own approach has been to focus on learning
and performance first while also building knowledge and skill in the specific
industries that we most often work with.
In
Conclusion: Think about this:
What balance of
Trainer/ Training Provider/ Consultant expertise works best for you? Do you
have subject matter experts, learning experts and performance experts as your
Internal Team and as your External Vendors?
Hope you can learn
through this sharings.
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